Every time Apple introduces a new product, we are just amazed. You look at the Intel iMac and think, “what else can they do to make this any better? A little faster? Sure. Bigger hard drive? Easy. And then the new one comes out and WOW! everything’s cleaner, bigger, faster, prettier – better. We have the new 27″ set up in the store to play with. Come check out the new screen, the excellent “Magic Mouse” and read the blog (link to the right) for specs and details. See you soon.
The new Magic Mouse, iMac’s and White MacBook’s are in stock.

More memory. A faster processor. And still the world’s most energy-efficient desktop computer.
Introducing the new Mac mini. Just connect this tiny 6.5-inch-square Mac to your own display, keyboard, and mouse and you’ve got an instant desktop computer loaded with Mac OS X Snow Leopard and iPhoto, iMovie, and GarageBand. The new Mac mini features a faster processor—up to 2.53GHz—and up to 4GB of memory. That’s twice as much memory as before. It also comes with up to 320GB of storage space1 and high-performance NVIDIA graphics. What doesn’t Mac mini do? It doesn’t waste energy. Mac mini uses less than 14 watts of power when idle, making it the world’s most energy-efficient desktop computer.2 Starting at $599.3

1 1GB = 1 billion bytes; actual formatted capacity less.
2 Claim based on energy efficiency categories and products listed within the EPA ENERGY STAR 5.0 database as of October 2009.
3 Prices are as of October 2009, are subject to change.

Introducing the completely redesigned, better-than-ever MacBook. And still only $999
It now features a durable unibody enclosure that slips easily into your bag or backpack. And its 13-inch LED-backlit glossy widescreen display makes your photos, videos, games, and websites come alive with vivid color. The built-in battery lasts up to 7 hours on a single charge. 1 The new glass Multi-Touch trackpad supports two-finger scroll, right-click, and Multi-Touch gestures that let you interact with your Mac in a whole new way. With a fast 2.26GHz Intel Core 2 Duo processor, 2GB of memory, and advanced NVIDIA graphics, MacBook provides plenty of horsepower for most everything you do on a computer, from browsing the Internet to editing video to playing the latest 3D games. All for just $999. 2

1 Testing conducted by Apple in October 2009 using preproduction 2.26GHz Intel Core 2 Duo–based MacBook units. The wireless productivity test measures battery life by wirelessly browsing various websites and editing text in a word processing document with display brightness set to 50%. Battery life and charge cycles vary by use and settings. See www.apple.com/batteries for more information.
2 Prices are as of October 2009.

Top Features
• White polycarbonate unibody enclosure
• Built-in 7-hour battery 1
• 13.3-inch (diagonal) LED-backlit glossy widescreen display
• Glass Multi-Touch trackpad
• 2.26GHz Intel Core 2 Duo processor
• NVIDIA GeForce 9400M graphics
• 2GB of 1066MHz DDR3 memory
• 250GB 5400-rpm hard drive 2
• 8x double-layer SuperDrive
• Built-in iSight camera
• Built-in AirPort Extreme 802.11n Wi-Fi 3, Bluetooth 2.1 + EDR, and Gigabit Ethernet
• Mini DisplayPort video output
• Only 4.7 pounds 4
• Mac OS X Snow Leopard and iLife ’09

1 Testing conducted by Apple in October 2009 using preproduction 2.26GHz Intel Core 2 Duo–based MacBook units. The wireless productivity test measures battery life by wirelessly browsing various websites and editing text in a word processing document with display brightness set to 50%. Battery life and charge cycles vary by use and settings. See www.apple.com/batteries for more information.
2 1GB = 1 billion bytes; actual formatted capacity less.
3 Wireless Internet access requires a base station or other wireless access point and Internet access; fees may apply. Some ISPs are not currently compatible with AirPort.
4 Weight varies by configuration and manufacturing process.